Over 5.25 million votes for local projects in the 6th edition of the “You choose, we help" programme
In the 6th edition of the " You choose, we help " programme, Poles gave over 5.25 million votes and chose 375 of the most interesting social initiatives that will positively affect their environment. The grant programme aimed at activating the community shows how important the global company's operations have in local communities.
"Every little help makes a big difference" is one of the core values of our business and it is at the heart of the Little Helps Plan. The "You choose, we help" programme is our answer to the expectations that large companies should be responsible members of the local community and support the needs of residents in Poland implemented as part of projects that may relate to, among others, education, promotion of a healthy lifestyle, revitalization of urban spaces, activation of older people, actions for the benefit of animals and the natural environment.
In the sixth edition, the support received 375 social initiatives in Poland. During the voting, the clients of Tesco stores gave a total of 5 254 335 votes for qualified projects.
The number of votes and involvement in each edition confirm our conviction that you are deciding, we are helping this program important for our clients, employees and people who want to change their immediate surroundings. We set ambitious goals in the area of local support and we are happy that we can be part of real changes in these communities - says Daria Kulińska, Communication Director at Tesco.
Active promotion is the key to success
As part of the 6th edition of the program, 5 additional grants in amount of PLN 2,000 were also funded for the winners of the promotion competition. Activities in Social Media, promotion in Tesco stores or establishing cooperation with local media have been awarded with extra funding, which organizations can allocate for statutory general purposes or for activities related to the project implemented as part of the " You choose, we help " programme.
Tesco has been supporting non-governmental organizations for three years
Since 2016, six editions of the " You choose, we help " programme have been implemented. In three years, Tesco and the Tesco Foundation supported 1,565 social projects, which in the open voting, were chosen by store customers - with a total of 32,000 606 votes. From the fourth edition of the program, financial support is provided to all organizations that get to the voting stage. Thus, grants are awarded in each of the microregions PLN 5,000, 3,000 or PLN 1,000.
More information about the "Decide, help" program and descriptions of the winning projects can be found on the website.